BIMI Record Checker

Enter a domain name to check its BIMI configuration and preview your brand logo.

This Tool is Totally Free

Use our advanced BIMI Record Checker without any cost. No registration required, unlimited checks!

What is BIMI (Brand Indicators for Message Identification)?

BIMI (Brand Indicators for Message Identification) is an email specification that enables the use of brand-controlled logos within supporting email clients. It allows domain owners to display their company logo next to authenticated emails in recipients' inboxes, providing a visual indicator of legitimacy and brand identity.

BIMI works in conjunction with existing email authentication protocols (SPF, DKIM, and DMARC) to verify that an email is legitimately from your organization. When implemented correctly, your brand logo appears next to your emails in supported email clients like Gmail, Yahoo Mail, and Apple Mail, significantly improving brand recognition and email trustworthiness.

Key Components of BIMI:

  • DNS TXT Record: Published at default._bimi.yourdomain.com containing the BIMI version and logo location
  • SVG Logo: A Tiny Portable/Scalable (Tiny P/S) SVG 1.2 format logo file hosted on HTTPS
  • Verified Mark Certificate (VMC): Optional but required by some email providers for logo display
  • DMARC Enforcement: DMARC policy must be set to quarantine or reject for BIMI to work

Why Use BIMI for Your Email Domain?

Implementing BIMI provides numerous benefits for businesses looking to enhance their email marketing and security posture. Here's why you should consider deploying BIMI for your organization:

Enhanced Brand Recognition

Display your company logo directly in the inbox, making your emails instantly recognizable and increasing brand visibility. Recipients can quickly identify legitimate emails from your organization.

Improved Email Trust

Build recipient trust by showing authenticated brand logos. BIMI signals that your emails have passed strict authentication checks, reducing the likelihood of phishing attacks.

Higher Engagement Rates

Emails with visible brand logos typically see higher open rates and click-through rates. Visual brand presence creates a professional appearance that encourages recipient engagement.

Anti-Phishing Protection

BIMI requires strict DMARC enforcement, making it harder for attackers to spoof your domain. The visible logo helps recipients distinguish genuine emails from fraudulent ones.

Note: BIMI implementation requires existing SPF, DKIM, and DMARC configurations with a DMARC policy of "quarantine" or "reject". Make sure these prerequisites are in place before implementing BIMI.

How to Use Our BIMI Record Checker Tool

Our BIMI Record Checker makes it simple to verify your BIMI implementation and ensure your brand logo displays correctly in supported email clients. Follow these easy steps:

1

Enter Your Domain

Type your domain name (e.g., example.com) into the input field above. Do not include "www" or any subdomains unless you've specifically configured BIMI for a subdomain.

2

Click "Check" Button

Click the "Check" button to initiate the BIMI record lookup. Our tool will query the DNS TXT record at default._bimi.yourdomain.com and validate the configuration.

3

Review Results

Examine the results to see if your BIMI record exists, view the raw DNS record, preview your brand logo, and check for any configuration issues or warnings.

4

Fix Any Issues

If errors are detected, use the detailed error messages to troubleshoot and fix your BIMI configuration. Common issues include incorrect DNS records, invalid SVG format, or missing DMARC enforcement.

BIMI Implementation Best Practices

To successfully implement BIMI and maximize its benefits, follow these industry-standard best practices:

1Ensure DMARC Enforcement

Your DMARC policy must be set to "quarantine" or "reject" with at least 80% enforcement. BIMI will not work with a "none" policy. Verify your DMARC record is properly configured before implementing BIMI.

2Use Correct SVG Format

Your logo must be in SVG Tiny Portable/Scalable (Tiny P/S) 1.2 format. The file should be square (1:1 aspect ratio), hosted on HTTPS, and accessible without authentication. Test your SVG file thoroughly.

3Consider Getting a VMC

While optional for some providers, a Verified Mark Certificate (VMC) is required by Gmail and other major email providers for logo display. Obtain a VMC from an authorized certificate authority.

4Publish Correct DNS Record

Create a TXT record at default._bimi.yourdomain.com with the format: "v=BIMI1; l=https://yourdomain.com/logo.svg; a=https://yourdomain.com/vmc.pem". Ensure proper syntax and URLs.

5Test Regularly

Use our BIMI checker tool regularly to verify your configuration remains valid. Monitor email authentication reports to ensure BIMI is working correctly across different email providers.

6Monitor Email Performance

Track your email engagement metrics after implementing BIMI. Look for improvements in open rates, click-through rates, and reduced spam complaints as indicators of successful BIMI deployment.

Common BIMI Configuration Issues and Solutions

Encountering issues with your BIMI implementation? Here are the most common problems and their solutions:

No BIMI Record Found

Cause: DNS TXT record not published or published at wrong location.

Solution: Verify the record is published at "default._bimi.yourdomain.com" as a TXT record. Check DNS propagation using multiple DNS lookup tools.

Logo Not Displaying

Cause: Missing VMC, incorrect SVG format, or DMARC policy not enforced.

Solution: Ensure your DMARC policy is "quarantine" or "reject". Obtain a VMC from an authorized provider. Validate your SVG file meets Tiny P/S 1.2 specifications.

Invalid SVG Format

Cause: SVG file not in correct Tiny P/S 1.2 format or contains unsupported elements.

Solution: Convert your logo to SVG Tiny P/S 1.2 format using specialized tools. Remove scripts, external links, and complex elements. Ensure the file is square (1:1 aspect ratio).

Logo URL Inaccessible

Cause: SVG file behind authentication, not using HTTPS, or server misconfiguration.

Solution: Host your SVG on a publicly accessible HTTPS URL. Ensure proper CORS headers are set. Test URL accessibility from different networks.

Technical Requirements for BIMI

Before implementing BIMI, ensure your email infrastructure meets these technical requirements:

Email Authentication

  • Valid SPF record published
  • Valid DKIM signatures on all emails
  • DMARC policy set to "quarantine" or "reject"
  • SPF and DKIM alignment with DMARC

Logo File Requirements

  • SVG Tiny Portable/Scalable 1.2 format
  • Square aspect ratio (1:1)
  • Hosted on HTTPS URL
  • Publicly accessible without authentication

DNS Configuration

  • TXT record at default._bimi.domain.com
  • Correct BIMI record syntax (v=BIMI1)
  • Valid logo URL in "l=" tag
  • Optional VMC URL in "a=" tag

Certificate Requirements

  • Verified Mark Certificate (VMC) from authorized CA
  • Trademark registration for logo
  • VMC hosted on HTTPS (PEM format)
  • Regular certificate renewal

Common Questions & Troubleshooting

What does the `svg_format_invalid` error indicate?

This error appears when your logo file does not meet the strict SVG Tiny Portable/Scalable (Tiny P/S) 1.2 profile requirements. BIMI logos must be free of scripts and external links. Use our tool to validate if your SVG meets these compliance standards.

Why am I seeing `dmarc_policy_none`?

BIMI requires a DMARC policy of p=quarantine or p=reject. If your DMARC record is set to p=none, you will receive this error. You must update your DMARC enforcement to at least 100% quarantine to enable BIMI.

Is a Verified Mark Certificate (VMC) mandatory?

For many major providers like Gmail and Apple Mail, a Verified Mark Certificate (VMC) is required to display your logo. While some receivers might support self-asserted BIMI without a VMC, purchasing one from an authorized CA is best for maximum brand visibility.

How do I resolve `logo_url_inaccessible`?

The logo_url_inaccessible error means the validator cannot reach your SVG file. Ensure the URL in your BIMI record is a public, secure HTTPS URL and that the server allows HEAD requests.

Why choose this BIMI Record Checker?

Our tool offers instant BIMI record lookup with detailed error reporting. We validate against the latest standards, checking for common pitfalls like record_syntax_error and vmc_missing to ensure your email branding is set up correctly.

How long does BIMI propagation take?

After updating your DNS, it can take up to 48 hours for the new BIMI TXT record to propagate globally. Additionally, mailbox providers may require a few weeks of consistent email history before they begin displaying your brand logo.

What is the `bimi_location_invalid` error?

You might encounter bimi_location_invalid if your record is not at the correct subdomain. The record must be published at default._bimi.yourdomain.com. Double-check your subdomain configuration.

Can I test a BIMI record without a published VMC?

Yes, you can use our BIMI validator to check your record syntax and SVG availability even if you haven't purchased a VMC yet. However, you may see a warning about the missing certificate, which is required for display in Gmail.

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